As the quick house sale market becomes more established – and more familiar to homeowners – an increasing number of sellers are choosing to look into what it can offer. So what is it that is making this area of the property sector so appealing?

• Speed – when the property market was booming, you could sell your home quickly through an estate agent – and they took a hefty fee for little work. In a slowing market, however, your home could be on the market for several months, and estate agents may not be able to get the number of viewers you need. The speedy sales offered by the quick house sale market therefore become a key force driving homeowners to this end of the property market.

• Fees – no-one likes paying fees when they’re selling their house. Estate agents’ fees may sound low and 1-2.5%, but when you count out the money at the end of the transaction, you suddenly realise just how much you’re giving away. In a tough property market, you may be hard-pushed to see the value of your estate agent. What’s more, your sale is more likely to fall through as buyers become stronger, in which case your legal fees will increase, and you may have to drop your price, losing yet more money. When you choose a company in the quick house sale market, your fees, if there are any at all, are much lower.

• Simplicity – in difficult circumstances, or when you’ve found it hard to sell already, what you want is a simple solution. No more wasting time on viewings and price negotiations; just a straightforward sale that guarantees your money and where you can set the completion date. That’s what selling through the quick house sale market gives you; a single buyer, a single price and straightforward paperwork.

• Cash – if you need to sell quickly because you’re in desperate need of cash, this could be the best route for you. As interest rates rise and borrowers begin to feel the credit squeeze, cash becomes more important. A year of economic slowdown will be a key force in the property market, and will encourage more people to shop around for cash deals for their homes.